Meta Ads (Facebook and Instagram) have been making waves in the digital advertising

world, but are they really better than Google Ads? Let's dive in!

1. What Makes Meta Ads So Effective?

Meta Ads thrive because of their precise audience targeting capabilities. Imagine being able

to reach not just "buyers" but "the right buyers" based on their behaviors, interests, and past

activities.

2. Are Meta Ads Cheaper Than Google Ads?

Here’s where the debate gets interesting. Meta Ads typically have a lower cost per click

(CPC) compared to Google Ads. But the real question is: Does cheaper mean better ROI?

(Spoiler: Not always!)

3. Can Small Businesses Compete with Meta Ads?

Absolutely! With Meta Ads, even a small business with a ₹10,000 budget can achieve

incredible reach, provided the targeting is done correctly